European pineapple market set for stronger supply as Costa Rica’s production recovers

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Costa Rica’s pineapple supply is gradually recovering after several months of lower volumes; a development that should make it possible to improve supply to the European market over the coming weeks.

Daniela Carli, from the import department at Cultivar S.A.U., outlines the situation and points to a favorable outlook for demand heading into the Christmas campaign.

“At Cultivar, we are seeing a positive trend in Costa Rica’s pineapple supply compared to previous months. After a period of lower production during the third quarter, the situation has been steadily going back to normal, and we expect this trend to continue over the coming weeks, with a gradual improvement in available volumes,” says Carli.

La escasez de piña y los precios elevadísimos de los fertilizantes continúan siendo un dolor de cabeza

This recovery is closely linked to weather conditions in the Central American country. “After several months of heavy rainfall, October brought a more favorable picture in the main growing regions. This has led to an improvement in harvesting conditions and the overall quality of the fruit,” says Daniela. On the demand side, Cultivar is expecting strong activity during the Christmas campaign, driven by the seasonal uptick in consumption and promotional programs in the retail channel.

“Pineapple remains one of the key products in the tropical category and holds a prominent position in the European retail sector thanks to its consistent year-round consumption.”

As for prices, Cultivar expects them to remain steady over the coming weeks, particularly for fruit with the right color.

“The gradual improvement in supply, combined with strong and stable demand, points to a balanced market with a positive outlook for the end of the year,” says Daniela.

The combination of more regular supply at the source and active European demand should ensure market stability through the final stretch of the year. “We believe the trends observed at the source over recent weeks will help ensure a more stable supply and allow us to meet the needs of the European market during one of the most important times of the year for trade,” she says.

For more information:
Cultivar SAU
Longitudinal 9 n.º 30
08040 Barcelona, Spain
Tel.: +34 911 44 10 80
[email protected]
www.cultivar.net

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Source: The Plantations International Agroforestry Group of Companies