The avocado industry is growing rapidly. trade taking place in India and more countries are emerging. Based on Abdul Kadir Memon, Director of Abacate International, the Tanzanian avocados have had a strong third year for the company: “Our experience with the Tanzanian avocado harvest was extremely positive this year. We’ve begun the third Tanzanian avocado season focusing on boosting the production. Through the first quarter we’ve earned an impressive market share of 29% which is higher than our expectation. Concerning prices, we’ve seen several fluctuations, particularly early during the year. Although prices dropped earlier than we anticipated due to the increasing number of new arriving customers. In the future, we expect prices that are competitive as we go throughout the season, which will ensure the accessibility of consumers.”
When you look at the consumer base of India it is evident that the avocado is increasing in demand among health conscious individuals. Memon claims that he thinks avocados will see a substantial increase in volume in the coming year. “In terms of trends in consumer behavior there is a rising demand for avocados in Indian customers. Due to the increasing recognition of the benefits to health and various uses of avocados demand is growing. Avocados are now an option that is popular with people who are concerned about their health. In the first week, we have reached 90% of the previous year’s volumes in the initial three months of the season, we expect an increase of four to fivefold in the volume of our products, demonstrating our determination to grow and innovation within the Indian market for avocados.”
Australian avocados are now an alternative to importers coming from India too and Memon is thrilled about the potential this presents: “Following my brother Shahid Patka who was a participant of a delegate visit organised through Trade and Investment Queensland and Avocados Australia Limited, our meetings with the growers and exporters have highlighted the high-quality and taste of Australian avocados. A strong focus is placed on high-end quality and flavour, Australian avocados are poised to capture a large market part in India particularly in the classy premium segment. Future marketing campaigns and promotion further increase our faith in the long-term growth in the future of Australian avocados across India. When awareness increases and people recognize Australian avocados as being of superior taste and quality expect a rise in the demand for them that will cement their status as a highly sought-after option on the Indian cuisine.”
Since India is now home to three reliable places to source avocados From, Memon is happy at potential for the industry of avocados in India. “Looking towards the future, we’re confident regarding the prospects for the import of avocados into India. Supply from three major sources will mark a major step in the growth of India’s market for imports of avocados. In contrast to previous years when Tanzania was the sole exporter with container-based shipments and access being provided to Kenya as well as Australia is ushered in an era of possibility. Since Kenya and Tanzania reaching their peak season and Australia starting deliveries, a constant and varied supply of avocados has been guaranteed all through the all year. This is not just ensuring an uninterrupted flow of avocados but also reduces the risk of relying only on only one source.”
“In the end, India’s avocado market is set for steady growth and development. We have a goal to provide avocados to consumers in the Indian middle class, we’re determined to expanding our network of distribution and supply channels to expand our reach. By focusing on reliability, quality, as well as market growth We’re set to keep being the leader in defining the future of imports of avocados within India,” Memon concludes.
More details:
Abacate International
Email: info@abacate.in
www.abacate.in